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Selling Intelligence

The Future of Revenue Enablement and the Impact of Data, Steve Richards, SVP Revenue Enablement

June 26, 2024 · 42:30
Hosted by Mark Petruzzi and Alan Rudolph on Selling Intelligence, the executive podcast for revenue leaders from Accelerant Growth Solutions.

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Episode notes

In this episode of Selling the Cloud, we sit down with Steve Richards from Mediafly to discuss the future state of sales enablement. We explore the balance between leveraging data and maintaining the human element in sales, strategies to alleviate friction points in the sales funnel, and the critical role of cross-functional collaboration among high-performing leaders and companies.

Guest: Steve Richards, SVP Revenue Enablement at: Mediafly

Co Hosts: Mark Petruzzi and Paul Melchiorre

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Show mentions:

Gold Rush, with Tony Beets

Doug May

The book: The Family Board Meeting

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Selling Intelligence (formerly Selling the Cloud) is hosted by Mark Petruzzi and Alan Rudolph. KK Anderson joins occasionally as a guest host.

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